Armstrong Subaru is honored to be recognized for our commitment to our customers in 2025.
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to living the Subaru Love Promise.
We have been recognized for providing exemplary customer service using the principles of HEART: Honesty, Empathy, Appreciation, and Respect to earn your Trust.
Here at Armstrong Subaru, we love making a positive impact on the lives of all of our customers, employees, and neighbors. We thank you for your support.
What is the Subaru Love Promise®?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us - by how we support each other, our customers, and our community. Together, we are committed to making the world a better place.
The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day.
Subaru and its retailers partner with Operation Warm® to visit local homeless shelters and support agencies to provide children with brand-new necessities like coats, shoes, and socks.
Community
Providing comfort, hope, and confidence to children in urgent need.
Subaru and its retailers partner with Operation Warm®️ to visit local homeless shelters and support agencies to provide children with brand-new necessities like coats, shoes, and socks.
These essential items not only help keep children protected, warm, and dry, they can also have a significant impact on a child's mental and emotional well-being.
Through this partnership and other historical Subaru Loves to Help efforts, Subaru and retailers like us will have supported over 1 million children and adults in urgent need nationwide.
At Subaru, we believe what we leave behind is a reflection of who we are.
Environment
At Subaru, we believe what we leave behind is a reflection of who we are. That's why Subaru and our retailers partner with the Arbor Day Foundation (TM) to provide and distribute 100,000 regionally appropriate trees across the country. We're proud to establish the largest corporate tree distribution ever. Through this and other Subaru Loves the Earth initiatives, Subaru and our retailers have helped distribute and plant over 1.1 million trees.
Subaru believes we should all have a chance to lead a healthy life.
Health
Subaru believes we should all have a chance to lead a healthy life. That's why for over 10 years, Subaru and its retailers like us have partnered with Blood Cancer United® and our local hospital to give warm blankets and encouraging messages of hope, written by our employees and customers, to support our community members living with cancer. Through our combined efforts during this partnership, we have supported over 550,000 cancer patients nationwide. Together, we are proud to be Blood Cancer United's largest automotive donor.
Subaru and its retailers, like us, are continuing our support of education and high-needs schools in our communities through Subaru Loves Learning(R) by providing teachers across the country with funding to purchase the school supplies and resources they know are needed to help students thrive in the classroom.
Education
Subaru and its retailers, like us, are continuing our support of education and high-needs schools in our communities through Subaru Loves Learning(R) by providing teachers across the country with funding to purchase the school supplies and resources they know are needed to help students thrive in the classroom. Through our partnership with AdoptAClassroom.org, Subaru and its retailers have supported more than 950,000 students nationwide and are proud to be their largest corporate supporter.
Subaru believes all pets deserve a loving home.
Pets
Subaru believes all pets deserve a loving home. That's why retailers like us partner with our local animal welfare organization every October to provide direct financial assistance through a grant distributed by the ASPCA® and host pet events to help animals find loving homes. Through our partnership with local and national organizations, Subaru has donated over $70 million, supporting the rescue, adoption, and health of over 700,000 animals. We're proud to be the largest corporate donor to the ASPCA.
Subaru and its retailers believe in giving back to our communities.
The Subaru Share the Love ® Event
Subaru and its retailers believe in giving back to our communities. That's why for every new vehicle sold or leased during the Subaru Share the Love event, Subaru and its retailers, like us, makes a donation to national charities that our owners care about and to over 2,700 local charities where Subaru owners live and work.
Now, after 17 years, Subaru and our retailers have donated nearly $320 million to charity all to give back and to make the world a better place.
How is Armstrong Subaru Dedicated Locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Homeward Bound Pets Humane Society
McMinneville Education Foundation
Juliette's House - Jack R.
We're proud to share that Armstrong Subaru has donated $6,360 to Juliette's House in McMinnville. Juliette's House does incredible work providing forensic interviews, medical exams, therapy, and support—ensuring a sensitive, evidence-based response to child abuse investigations. Their commitment to children and families is recognized by their accreditation from the National Children's Alliance (NCA) for quality. We're honored to support their mission and the difference they make in our community.
Subaru Armstrong Partners with A Family Place - Sarah S.
Imagine going without a coat, shoes, or even socks. For many children and families experiencing crisis in Yamhill County, this is a daily reality. Armstrong Subaru partnered with Operation Warm®, a national nonprofit dedicated to connecting children with the resources they need to thrive. On January 15, 2026, Armstrong Subaru generously donated 204 winter coats to A Family Place, a program of Lutheran Community Services Northwest, in McMinnville, Oregon. These coats do more than provide warmth and protection from the elements—they offer comfort, dignity, and a sense of being cared for. Having a warm coat can make a meaningful difference in a child's confidence, emotional well-being, and ability to show up at school and in the world feeling safe. At A Family Place, we are deeply grateful for this generous gift and for Armstrong Subaru's commitment to supporting children and families in our community. This donation will help ensure that families facing difficult circumstances can stay warm and feel supported during the winter months.
Armstrong Subaru Delivers Hope - Tovi E.
On June 17th, Armstrong Subaru partnered with The Leukemia & Lymphoma Society (LLS) and Willamette Valley Medical Center through the Subaru Loves to Care initiative. This partnership involved delivering blankets, patient care kits, and messages of hope to cancer patients. This year, Armstrong Subaru will also support the LLS Urgent Need Program, Pediatric, which will provide 5 pediatric blood cancer patient households with financial relief to help offset non-medical costs associated with treatment, such as transportation, food, housing, utilities, etc. It was an amazing delivery day filled with kindness and connection. Through Armstrong Subaru participation in these programs, it shows they care. Armstrong Subaru consistently shows up and shows out for their community, and that impact was felt on the delivery day. We are so grateful to work and live in a community that takes care of one another. Thank you, Armstrong Subaru and thank you Willamette Valley Medical Center for being firm in your mission to help others.
Armstrong Subaru Teams Up with Lutheran Community Services Northwest to Support Local Community - Joshua S.
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in McMinnville, this is a harsh reality. Helping others strengthens communities, which is why Armstrong Subaru is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Armstrong Subaru have helped nearly 900,000 children and adults in urgent need. On 01/16/2025, Armstrong Subaru donated 204 coats to Lutheran Community Services Northwest - McMinnville, OR. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Armstrong Subaru Donates 200 Coats to A Family Place - Sarah S.
Armstrong Subaru partnered with Operation Warm to donate 200 brand new winter coats to A Family Place, a nonprofit that supports children and families experiencing toxic levels of stress. After diapers, warm winter coats are the most requested items from the A Family Place Clothing Closet and Diaper Bank, making this donation incredibly timely and impactful. By providing these essential items, Armstrong Subaru is not only meeting immediate needs but also investing in the future of Yamhill County by ensuring its children are cared for and protected. The generosity of this partnership encouraged the staff, many of whom were moved to tears, as they witnessed the profound difference these coats would make for the families they serve.
Subaru Loves to Help® - Jack R.
Yamhill County Gospel Rescue Mission has partnered with Armstrong Subaru to donate new socks with our Subaru Loves to Help initiative.
Homeward Bound Pets - Jack R.
Dear Armstrong Subaru, You are the hero in our story - without you, the lifesaving work doesn't happen. Every animal deserves to feel safe and have a loving family. Your generosity impacts the lives of innocent animals and often dire situations. Through the kindness and pause for a celebration sponsor like yourself, auction participants, and items donors, we met our 2022 goal of $80,000! When I say we can't do it without you, I mean it. Sponsors contributed more than 60% of our fundraising goal. Ronnie Vostinak
Subaru Loves Learning - Jack R.
We raised $700.00 for our local Elementary School.
Hands of Hope - Jack R.
Today we had the opportunity to donate blankets and get a tour of Salem Hospital in the Cancer Center. Your work at the Hospital makes a big difference, and you’ve won our respect. Keep being a blessing!
K-12 Families - Jack R.
Lori & Subaru, You cannot imagine the level of our gratitude for sharing part of our story, recognizing the big work and hearts of educators, and wanting to support us. This food pantry will allow our k-12 families another needed resource and allow many other students and families the opportunity to donate and give back. What a beautiful thing! With deep gratitude, Veronica Chase Sue Buel Principal
Did Armstrong Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
